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Media Coverage of Villa Lagoon
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We never expected it to happen, but Phase I of Villa Lagoon received a great deal positive regional and national media coverage. The focus of the coverage revolved around two major themes: its unique construction and durability during a hurricane. Consumer interest in these themes in turn produced some very impressive website traffic statistics. We anticipate the coverage for Phase II to be on par or greater than for Phase I. Phase I was only 600 sq ft, much larger Phase II will be closer to 3,500 sq ft.
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 DYI Television Network
( Do-It-Yourself), a nationally syndicated cable program aired a
nationwide a 30-minute segment more than six (6) times dedicated to
Villa Lagoon Phase I titled, "Be Your Own Contractor-- Gulf Shores,
AL: Italian Style DAC-Art Home".
See the whole episode with photos here. |
  Featured in Coastal Living Magazine's "Building to
Last' special feature in March 2004 issue. Read the full article here |
 Featured in Coastal Living Magazine March 2005
"Building to Last' special feature--"Weathering the
Storm". Read the full
article here |
  Featured in Concrete
Homes Magazine, Feb/Mar 2003 and on Concrete Homes Magazine Website.
Read the full
article here |
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Numerous other local metropolitan newspapers covered Villa Lagoon Phase I, especially after the big storms. In 2004 Phase I of the Villa Lagoon survived a direct hit from Hurricane Ivan, a Category 3 storm with winds of 139 mph with only minor damage, no rain or wind destruction and no structural damage.Phase I of Villa Lagoon received a great deal positive regional and national media coverage. The focus of the coverage revolved around two major themes: its unique construction and durability during a hurricane. Consumer interest in these themes in turn produced some very impressive website traffic statistics. We anticipate the coverage for Phase II to be on par or greater than for Phase I. Please consider the following: DYI Television Network ( Do-It-Yourself), a nationally syndicated cable program aired a nationwide a 30-minute segment more than six (6) times dedicated to Villa Lagoon Phase I titled, "Be Your Own Contractor-- Gulf Shores, AL: Italian Style DAC-Art Home" Featured in Coastal Living Magazine's "Building to Last' special feature in March 2004 issue. Featured in Coastal Living Magazine March 2005 "Building to Last' special feature-"Weathering the Storm. Featured in Concrete Homes Magazine, Feb/Mar 2003 and on Concrete Homes Magazine Website Featured as full -age cover story in the Memphis Commercial Appeal's Weekend Living Section June, 2002 "Old World Savvy and Elegance Enhance Alabama Hideaway." Numerous other local metropolitan newspapers covered Villa Lagoon Phase I. See Villa Lagoon Phase I Internet Traffic The construction process of Phase I was chronicled in detail regarding construction ideas, concerns and new processes. The internet traffic to the Phase I website ( www.scrapbookscrapbook.com/DAC-ART ) is extraordinary by any measurement. Still today, the website attracts between 8,000 --12,000 unique visitors daily. Analysis of visitor traffic indicates that visitors are national and international.A new website dedicated to the Phase II construction – www.villalagoon.com will again record the process and the use of all materials and goods used.We receive emails daily asking how to get mentioned or a link on our websites so we are taking this structured approach to offering what people want. I believe this is a unique occasion for manufacturers to showcase their products and inform consumers in real-life situation. We hope you will take advantage of this opportunity.
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Featured as full -age cover story in the
Memphis Commercial Appeal's Weekend Living Section June, 2002 "Old
World Savvy and Elegance Enhance Alabama Hideaway."